Author Website Fundamentals [Workshop]
What you need to know to start, style, and strategically grow your online "author headquarters".
An author website is a non-negotiable for any modern author.
Whether you are just starting your writing journey, or have been in the business for a while, having a professional and effective online central 'hub' for your creative work has become essential.
No longer just a fancy, static, online business card, a website is an author’s ‘homebase‘ – a marketing and networking hub and portal that allows communication to flow between an author and his or her readers.
Visiting an author’s website is one of the leading ways that book readers support and get to know their favorite authors better.
The stronger the relationship, the more likely zealous advocates will spread the word about the author to friends, family, and peers.
And website visits can translate directly into books sold.
For authors who wish to build brand awareness, grow their author platform and email list, or reach more readers, creating an author website is a priority. The mistake many writers make is that they see their blog or website setup as the hurdle.
But the real work comes with developing and maintaining a site that readers want to return to time and time again.
This workshop will walk you through what you need to know to start, style, and strategically grow your online "author headquarters".
Kimberley Grabas is a Canadian writer and the founder of YourWriterPlatform.com – a site where she provides writers with the resources, tools and inspiration they need to build their platforms, engage their fans and sell more books.
With degrees in both Business and Psychology, as well as over 14 years in sales and marketing, Kimberley uses her unique mix of skills and experience to help writers promote their work, build community engagement and develop an online presence in a genuine and meaningful way.